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Last updated 04/29/2025

What's new at Localo? April 2025

Discover Localo's April 2025 features! Competitor opening hours analysis, easier client acquisition, and new profile sorting options – see how to streamline your work!

Żaneta Żarnowska

Żaneta Żarnowska

Product Marketing Specialist

What is your business visibility?

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Business visibility – it defines how visible your business is to customers in the region. Check the visibility of any business, even your competitors.

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April brought some truly exciting updates that will help you better understand your competition, acquire clients more effectively, and organize your work even more efficiently. Check out what we’ve prepared this month!

🕒 Competitor Opening Hours Analysis

Discover when your competitors are most active! We’ve added a brand new section to the Audit in Localo that shows exactly when your competitors’ businesses are serving customers. Why does this matter? Understanding your competition’s operating hours gives you a strategic edge. Google prioritizes businesses that are currently open - your business can rank higher in search results when your Google Business Profile indicates you’re available, while competitor profiles show a “closed” status. It’s a perfect opportunity to attract customers.

This feature automatically analyzes the hours recorded in your competitors’ Google Business Profiles and creates an intuitive heat map of activity in your area. The more businesses open simultaneously, the darker the block you’ll see on the map.

With this data, you can strategically adjust your own opening hours, schedule social media posts at the best times, or launch ads when competition is strongest (or weakest). The feature is already available in the Audit section – just click the appropriate tab in the sidebar menu.

📊 Review Count in Sales Mode - Easier Identification of Potential Clients

This new feature was created with agencies in mind who want to acquire clients even more effectively. Finding ideal prospects for conversion is now simpler! In the Sales Mode table, in addition to existing features such as viewing the full Google Business Profile, location on the map, creating visibility reports, or information about missing websites, we’ve added a clear column with the number of reviews for each business to quickly assess their potential.

You can now instantly sort potential clients by review count to find businesses that need your support the most. Companies with the fewest reviews are often the best candidates for clients you can really help improve their online visibility.

This update was created directly based on your requests – thank you for your valuable suggestions! Try the new feature during your next client acquisition activities and see how significantly it streamlines the entire process.

🔄 New Profile Sorting Options - Manage Your Work More Efficiently

Managing multiple business profiles has become more intuitive thanks to expanded sorting options in the profile list.

Whether you need to quickly find a recently edited business, check a newly imported profile, or organize clients by location name (alphabetically) – you can now do it in a flash! Every click saved means more time for strategic actions!

📝 Latest Blog Article

LocalBusiness Schema: The Secret Weapon for Local Search Visibility

Transform how your business appears in Google search results with LocalBusiness schema markup. This step-by-step guide makes implementation simple for everyone, literally.

Be sure to check out this article – it could be the key to getting ahead of the competition this quarter!

Get the Most Out of Localo

Need a refresher on how to effectively use Localo? Check out these resources:

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