Localo AI Agent: Put Your Google Business Profile on Autopilot and Outrank Local Competitors

Google Business Profile (GBP) requirements change frequently, but imagine having an expert that automatically adapts to these changes, turning what would be hours of manual updates into a simple review-and-approve process. That’s exactly what we built with Localo’s AI Agent.

Move away from the hours you spend manually updating your Google Business Profile to do it in minutes by simply approving AI-recommended changes. Our AI Agent audits your GBP, business category, industry, competition, and market trends to recommend the exact Google Business Profile changes to improve rankings in your local area.

What is Localo’s AI Agent?

Our AI Agent is an assistant built into your Localo dashboard. It analyzes your Google Business Profile and competitors, then suggests specific, ready-to-implement changes that could improve your positions in Google. Unlike general AI tools that require extensive prompting, it’s pre-trained on GBP ranking factors specific to your business and industry.

The Real Challenges of Google Business Profile Management

Managing your Google Business Profile effectively means dealing with:

• Constantly updating profile information while Google occasionally overrides your changes, or competitors suggest edits
• Generic content recommendations that don’t capture your local market’s unique characteristics
• Analytics dashboards that show problems but don’t tell you which fixes will actually improve your rankings
• Competitors appearing above you in the local map results (the “local pack”) without a clear understanding of why

After analyzing feedback from over 9,000 members in our Facebook community, we discovered that what GBP managers really need from AI isn’t just basic automation. It’s a specialized assistant that:

1. Provides specific, actionable steps you can implement right away, not vague recommendations
2. Learns your brand to create content that isn’t generic
3. Prioritizes changes that directly impact rankings instead of overwhelming you with an endless to-do list
4. Automatically adapts to Google without requiring you to become an SEO expert

See How Localo’s AI Agent Works

Smart Tasks: The Right Actions at the Right Time

Forget generic recommendations. When you’re using suggested action buttons or typing in the request in the chat, Localo’s AI Agent can identify one of the Smart Tasks that directly guide you through completing the optimizations, for example:

When you type in “I want to publish a Google post” and proceed, you’ll launch a Smart Task with detailed instructions on what to do and how to do it.

Each Smart Task is designed to:

• Deliver personalized recommendations based on your exact business category and location
• Take just a few minutes to complete, so no more spending hours researching what to change
• Focus only on what actually moves rankings for your specific situation

Human Expertise + AI Efficiency: The Perfect Partnership

Localo’s AI Agent maintains the ideal balance between automation and control:

• The AI handles research and analysis, which would take hours to do manually, training chats and agents about the business. The best part of our AI Agent is that you can trigger relevant outputs with a single click.
• You maintain complete control by reviewing and choosing the suggestions you want to go with.
• Nothing gets published automatically to your GBP unless you decide to do it.

Our AI Agent connects to your existing GBP through Localo and analyzes your business profile’s strengths and opportunities. It understands what makes local businesses rank in your specific industry and location, giving you clear recommendations rather than requiring you to figure everything out yourself.

Real Business Impact, Not Just Data

The AI Agent focuses on specific improvements that increase how often a business appears in local searches and how many of those searchers take action, whether that’s calling, requesting directions, or visiting a website:

• Competitor insights: Identifies specific opportunities your competition is capitalizing on that you’re missing
• Keyword optimization: Recommends terms that match how customers actually search in your local area
• Review strategy: Suggests specific ways to get more positive reviews and improve how customers perceive your business online

You can browse through prompts that include, among other things, creating a posting plan, quarterly planning, analyzing business categories, or finding the best blog post strategy. Curious about outputs for some of them?

After using the “Prepare quarterly action plan” prompt for one of our users, we can see what to prioritize based on historical data and competitor activities that improved their local SEO strategy:

And this is the output for the “Create blog post strategy” prompt:

Take a sneak peek at what AI Agent can suggest after having analyzed all reviews when using the ”Analyze all reviews” prompt:

How Localo’s AI Agent Works for Different Businesses

For Agency SEO Specialists

If you’re managing multiple client accounts, Localo’s AI Agent helps you:

• Scale your GBP optimization across all clients without proportionally increasing your workload
• Generate client-ready monthly reports that show exactly which ranking positions improved, which actions led to those improvements, and what should be done next
• Saving time with hyper-relevant suggestions using data pulled automatically from connected Business Profiles

(You can also forget about app windows switching during client calls!)

For Small Business Owners

If you’re running your own business, the AI Agent:

• Eliminates the need to become an SEO expert
• Provides simple, jargon-free recommendations you can implement right away, like “Add your photos and set them up for automatic publication, and we’ll take care of their regular posting at the right time. We’ll remind you when it’s time to add more photos to the publication planner.”
• Focuses on driving actual customers to your business, not just on improving metrics

For SEO Freelancers

If you’re building your client base as a freelancer, Localo’s AI Agent helps you:

• Make your clients’ Google profiles get the same results as agencies charging 3x more
• Manage multiple clients efficiently without hiring additional help
• Impress clients with data-driven recommendations

All these AI Agent capabilities are included in every Localo plan at a fraction of what you’d spend on a consultant or another tool subscription for the same optimization advice.

Addressing Common Questions About Our AI Agent

“Will AI Make My Business Sound Generic?”

This is a legitimate concern. AI content often lacks personality, which becomes a problem when everyone (including your competitors) uses similar tools.

How Localo addresses this: Our AI Agent studies your existing content to learn your unique voice. You always review content before publishing, ensuring authenticity while still saving time.

“How to Avoid Losing Control Through Over-Automation?”

GBP content should always accurately represent your business and meet Google’s guidelines.

How Localo addresses this: The AI Agent never changes your GBP. It can only suggest relevant improvements you can do yourself. So it’s you who maintains complete control while benefiting from AI-powered research and suggestions.

“Should I Use AI-Generated Images for My GBP Listing?”

This is a controversial area. Most SEO professionals (we too!) advise against using AI-generated images for GBP photos due to authenticity concerns and potential Google policy violations.

How Localo approaches this: We believe businesses should use authentic, real-world photos for location images, team photos, and interior/exterior shots. Our AI Agent doesn’t generate images, focusing instead on optimizing the content and structure of your profile.

“I Don’t Have Time to Train Yet Another AI Tool.”

How Localo addresses this: The AI Agent learns from your existing GBP with minimal setup (just connecting your GBP through your Google account) and improves with each interaction. There’s no need for constant retraining.

Is Localo’s AI Agent Right for You?

While our AI Agent benefits most local businesses, it may not be the right fit if:

• You prefer complete manual control over every aspect of your GBP without recommendations
• Your business serves a 100% nationwide audience with no local focus
• You’re looking for AI to generate images for your GBP (which we don’t recommend)

Experience the AI Agent Today and See Local Ranking Opportunities

See exactly what your business is missing: Start your free 7-day trial to discover the specific ranking opportunities your competitors are exploiting that you could take to your advantage. Our 7-day trial provides full access to all AI Agent features with zero obligation. Also, turn to our Knowledge Base to learn how to use the AI Agent in Localo.