How to create a business Facebook page?

Having a Facebook business page is an easy and effective way to promote your business and build relationships with observers for your company.
Kamilla Bugała
Digital team leader at KS Agency
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How to create a business Facebook page?

Having a Facebook business page is an easy and effective way to promote your business and build relationships with observers for your company.

Thinking about creating a Facebook page?

Read this article and learn the simple steps to create a Facebook page and start building your community!

What is a Facebook business page?

Let's start with what Facebook pages are. They help promote a brand, product, service, or public figure on social media. On a Facebook business page, you can post various types of content, such as:

  • posts
  • photos
  • videos
  • live videos
  • Facebook stories
  • You can also share information about upcoming events, contests, or promotions. A business page can have different numbers of followers and levels of engagement. It depends on the type of business, the quality of content published, and how it is promoted.

Table of contentS

- What is a Facebook business page?

- Is it free to create a new Facebook business page?

- How to set up a business page on Facebook: step by step

- How to create a Facebook page on the phone?

- How do you get on a Facebook business page?

- Three reasons to set up a business page on Facebook:

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Is it free to create a new Facebook business page?

Yes, having a business page is free.

How do I create a Facebook business account without a personal account?

Unfortunately, this is no longer possible. To set up a business page, you need a personal Facebook account.

How to set up a business page on Facebook: step by step

To create a perfect Facebook business page:

  1. Log in to your private Facebook profile.
  2. Click on the flag icon 🏳 on the menu bar at the very top in the middle. Then on the left side, select "create a new page."
  3. You can also go to this direct link: facebook.com/pages/create
  1. First, fill in the required information: the name of the page, the appropriate category, and a short description. Click on "create page" and finally "save." Being a page administrator, you can change the Facebook page settings, like your business name or profile picture at any time.

Congratulations! You have a Facebook page! From now on, Facebook users will be able to find you in their news feed. 🥳

However, that's not all yet. Now you need to set up your business page 😉

  1. Add a profile picture and a Facebook cover photo. You can choose one that represents your brand or logo. The background photo, on the other hand, should be eye-catching and related to your brand or page theme. You can change your cover photo and profile photo anytime you need later.
  1. Next, choose an action button for your company page to encourage users to perform some action. Your choices include: "Contact us," "Book," or "Buy now."
  1. Fill out your site's "Information" section with business details: business address, opening hours, phone, and website.
  1. Create a post. You can choose to start building your community and increase engagement immediately. Adding posts regularly will keep people on your page interested - the optimal amount is 1-2 posts per week.
  1. Invite friends to like the page - this will help you increase reach and achievement.

These are the basic steps for creating a Facebook page. Remember that creating a Facebook page is just the beginning. It is vital to attract and interest customers with exciting content.

How to create a Facebook page on the phone?

To set up a business page on your phone:

  1. Download the Facebook mobile app.
  2. Log in to your private account or create a new one if you don't already have one.
  3. Press the menu icon in the lower right corner of the screen (three horizontal dashes).
  4. Select "Pages."
  1. Follow the instructions described above.

Remember that to manage your Facebook page effectively, you should systematically publish content, respond to comments and messages, and promote your page to attract more followers.

How do you get on a Facebook business page?

You can find your Facebook page on the home page under "Your shortcuts."

Three reasons to set up a business page on Facebook:

You can find your Facebook page on the home page under "Your shortcuts."

  1. It allows you to reach more people and increase brand awareness organically. The key to promoting a page on Facebook free of charge is to publish valuable content regularly, have an active presence on your profile by responding to comments and messages, interact with the community, and use relevant tools such as short videos.
  2. You can use it to announce news, contests, and plans and keep Facebook users in touch with your activities.
  3. It can be used for paid advertising, which allows you to reach an audience interested in the services or products you offer and, by displaying ads, also convince those undecided users to convert finally, i.e., make a purchase from your online store, for example.

Summary

Facebook business pages are an ideal tool for communication and building an engaged community for your business. You can reach potential customers, build loyalty among existing ones and increase brand awareness.

We can also use the Facebook page to communicate with watchers, which allows us to build relationships with customers and gain positive feedback.

In addition, it is also an excellent tool for monitoring statistics, which allows us to analyze and adjust our marketing strategy. Therefore, if you are running a business, consider creating a Facebook businesspage and increasing your social media presence.

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